Randi S. Bussin is an Executive Career Coach and Master Personal Brand Strategist who guides private clients through their career reinvention adventures-she calls this journey a reInventure. As their guide, she helps clientsclarify their goals, discover might be holding them back, and brainstorm where to put their talents to best use. She also assists clients with the confusing, scary and frustrating aspects of career change. Once clients know what's important to them, she helps them develop their personal brand, a branded LinkedIn profile, 3D Brand Bio, and a strong social media presence.
Randi is also an Executive Coach who helps executives and rainmakers in Fortune 500 firms build their awareness of communication style, clarify their strategic vision, enhance their leadership presence, and develop a compelling personal brand. She has a knack for helping executives cut through the clutter of complex career and business issues, encouraging leaders to step beyond their comfort zone, play a bigger game, and achieve results in challenging times.
Randi has coached executives at multiple organizations including the world’ largest audit and accounting firm, Bayer Corporation, IDC Corporation, Massport and at the law firm WilmerHale.
Randi comes to coaching with a 25+ years experience in management consulting and in technology sales, sales management, marketing, and business development. She spent ten years working in Europe and has worked in 20+ countries worldwide, assisting many leaders navigate cross-cultural dynamics. She also has higher education experience, both as an Assistant Director of MBA Career Services and as an adjunct faculty (Boston University, Bentley University, Babson College, Clark University).
Randi earned her MBA from INSEAD and her MA from Tufts University. She is a graduate of CoachU and a Certified Career Management Coach (CCMC) and G3 Coach (Get Clear, Get Found, Get Hired!) from The Career Coach Academy. She also holds the Reach Master Brand Strategist Designation, Reach’s highest level of training and certification. She has personally trained with and has been mentored by William Arruda since 2005. She is currently pursuing her PCC Certification from the ICF.
She has additional training in MBTI, DISC, SPIN Selling, Xerox Sales Methodology. She is fluent in French and is conversational in Spanish.